Written by Tammie White, Principal Broker/Owner of Franklin Homes Realty LLC
The way to sell a Franklin home has changed in recent years. It used to be that a sign in the yard and a home flyer box was all that an agent needed to get the job done. The key was to get the word out and the rest would take care of itself.
Over the years, that sign in the yard evolved to print advertisements in newspapers, magazines, MLS systems, television and eventually the internet. During all these changes, one thing remained the same, we always promoted properties to everybody.
In the past, we had no way to target home buyers to put the right property in front of the right buyer at the right time. Agents wasted their resources promoting properties to people who weren't even in the market to buy a Franklin TN home.
Technology Makes It Easier to Find Home Buyers
The old ways of selling a home aren't working today. The old "put a sign in the yard and pray it sells" real estate marketing plan which is used by 99% of agents, doesn't work anymore.
Franklin Homes Realty LLC has learned how to use live metrics from the traffic patterns on our website to reel in home buyers to specific properties for sale. Interpreting this data has transformed the way we market Franklin homes to prospective buyers and made us the local real estate marketing expert.
If you would like a sample of how an aggressive marketing plan differs from the traditional plan that other agents use, pick up the phone and call us today. We would be happy to demonstrate how we harness technology to put your home in front of Franklin home buyers who are actually ready to make a purchase.
Call Franklin Homes Realty LLC at (615) 495-0752!
About Tammie White, Franklin TN REALTOR®
Tammie White is a REALTOR® and Principal Broker/Owner of Franklin Homes Realty LLC in Franklin TN. Tammie works with relocation buyers looking to purchase a home in Franklin and the surrounding Williamson County area. She understands the way buyers search for homes making her an invaluable asset to Franklin home sellers. Tammie's website, www.FranklinHomesRealty.com, has become the premiere search tool for buyers relocating to Franklin TN. She has been writing a real estate blog since 2009 and quoted in various publications including the LA Times, Skype.com, The Tennessean and Williamson Source.